Coleman

Erin joined the Coleman Collective in 2022 and since then we have created regular content for them that is used on social media. The projects have been a combination of Instagram reels, carousels, stories, and even short films. Creative direction, production, photography, and editing by Authentic Asheville.

Erin McGrady walks away from the beach with a grey Coleman cooler hung off her left shoulder. She is smiling and wearing sunglasses. The scene behind has the ocean behind her and an empty beach with a bit of green dune grass.
Erin McGrady leans in towards a black dog with a white face who licks her chin. There are two short Coleman mugs on the picnic table in front of them. The background is a field of yellow flowers and green trees.
Erin McGrady is sitting in two blue Coleman camp chairs. A medium sized brown dog with a white face is in the other chair. They're leaning towards one another. A cooler is in the foreground and woods behind them.
Erin McGrady tosses a brown egg into the air. She is smiling and standing outdoors with a big tree behind her and yellow wildflowers in the foreground. A blue coffee pot is on a stove.
Erin McGrady sits in the frame of an open tent door. She is smiling and sitting cross-legged. She's wearing blue overalls and a white t-shirt and brown hat. A brown dog with a white face looks at her. The tent is dark blue with an orange frame.
Erin McGrady sits in a blue beach sun shelter. She is holding a teal can and a dog leash connected to a brown dog with a white face. It has a green harness on. There's a sun flare in the background of the beach scene.
A person sits in a blue camp chair and holds a dark blue Coleman coffee mug. There is a purple helmet hung off the back of the chair. The background is a brown creek with a green forest.
Erin McGrady sits in the doorway of a dark grey tent with orange framing. A medium sized brown dog leans towards her. Erin's arm is around her. There are green mountains in the background.
A person cooks at on an outdoor picnic table in the woods. They hold a black skillet with pancake batter in it and a bowl of batter in the foreground. Fresh strawberries are in the foreground as well as a bottle of bourbon and syrup.
Erin McGrady strums a ukelele while sitting in a blue Coleman chair. A brown dog with a white face sits in another chair next to her and looks out. A tent is in the background as well as green woods.